We live in a digital age, and the shopping and buying habits of consumers reflect that. The auto industry has been no exception. Car buyers have taken to the internet for a fair deal of their
“Dammit, Jim; I’m a doctor, not an engineer!” For many of us, that’s how we feel when confronted with questions about car maintenance. It can be frustrating, but it’s not a good reason to ignore these
Selling cars ultimately comes down to your customers. The happier your customers are, the more likely they are to buy. Not surprisingly, having a system that helps you keep those customers happy can only help your
Being a part of the auto industry is like a double-edged sword when you think about it. If an automotive company fails to provide the highest quality vehicles, their sales will plummet. If an automotive company
Is a Customer Relationship Management (CRM) program really the savior your business needs? It could very well be. BUT —and this is important— by itself, no CRM program can be the “savior tool” for your business.
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